the Compact Cassette story

TDK tapeThe story starts in August 1963, when Dutch electronics company Philips displayed a prototype of a small cartridge of magnetic tape designed to work in highly compact players that could be battery operated and taken anywhere. It was reversible, and offered up to forty five minutes per side, thanks to a very low tape speed of 4.76cm/s. The tape was the same found in commercial open reel recorders, being an Iron oxide formulation held on a Mylar backing. German company BASF was asked to supply its PES-18 formulation. Its meagre 3.81mm width was designed for mono operation; very little of the tape was exposed, making it a robust format.

Although well received, it’s fair to say that Compact Cassette’s reception wasn’t rapturous. Nevertheless, Japanese visitors paid special attention to the format, and it was reportedly heavily photographed. Philips didn’t restrict cassette to itself; a licence fee was asked from hardware manufacturers, whereas the actual cassettes themselves were licence-free.

In September 1963, German company Grundig proposed to Sony that the two companies collaborate on producing an international standard for cassette tapes, in a bid to exclude its Philips rival. Philips countered and proposed the co-development of their Compact Cassette format; this was agreed. There were disputes about royalties; Philips initially wanted 25 Yen per unit, then 6. Sony’s Norio Ohga refused, saying it would go with the Grundig system, causing Philips to drop its demand. It waived royalties for Sony, and subsequently made the technology open to everyone in 1965, when the Compact Cassette name was made official.

Early cassettes had very mediocre sound quality, not being designed for the hi-fi market. Japanese tape manufacturer TDK (Tokyo Denki Kagaku Kogyo K.K.) was the first to market with its SD (Super Dynamic) formulation. This was an evolution of its Synchro Tape formulation which first appeared in 1953 in open reel form and in 1966 in cassette form for speech applications.

With higher quality formulations arriving, cassette’s appeal began to broaden. In 1968 the first C120 was introduced, and then two years later Dolby B arrived, giving nearly 10dB noise reduction. Later that year, Dupont launched Crolyn, a CrO2 tape which BASF licenced and developed. Sony got an exclusive right to distribute the pigment in Japan. It gave an extended frequency response for more realistic treble.

In 1971, the Advent Model 201 became the first hi-fi cassette recorder, combining Dolby NR and CrO2 tape functionality. It wasn’t a big seller, but ushered in the hi-fi age. That same year, CrO2 equalisation was set at 70μs by the DIN committee, to reduce noise by 4.5dB; this also lowered the tape’s maximum output level. TDK released the first C180 in 1972, the TDK C-180LN. The following year, a generation of Ferric tapes from AGFA, Ampex, BASF and Memorex arrived using a new ferric oxide formulation. In 1973, Nakamichi’s 1000 machine appeared, a hugely expensive cassette deck conferring true audiophile credibility to the format.

The next big step for Compact Cassette was Sony’s Ferrichrome, a double layer formulation with a thin chrome coating over gamma ferric pigment. Because Sony had the exclusive rights to the chromium dioxide pigment in Japan, Maxell, TDK and Fuji were not allowed to produce FeCr tapes, and instead developed new formulations where cobalt ions were fixed to the outside crystalline structure, or set within the structure, to stabilise the pigment. Maxell’s Epitaxial, TDK’s absorptive Avilyn and Fuji’s Beridox formulations were born.

In 1979, Scotch launched its revolutionary Metafine. Produced by coating a plastic film with metal powder, it needed new heads made from a wear-resistant material, and also able to not saturate with their own flux at high signal levels. Amorphous metal or Sendust alloy was the only material fit for purpose.

Around this time, standard IEC classifications were approved – Type I (Ferric), II (Chrome, and pseudo-Chrome, Type III (FerriChrome) and Type IV (Metal). Cassette shell notches for automatic tape type recognition were also introduced.

Dolby C arrived in 1980, offering 20dB of noise reduction, effectively by using two Dolby B processors in series. This was followed in 1990 by Dolby S, based on an advanced professional spectral recording system; it gave 24dB noise reduction.

The early nineties also saw a new generation of ‘super metals’, introduced. Sony launched its Metal Master, TDK brought in MA-XG, That’s introduced Suono, Maxell launched Metal Vertex. They featured expensive and ultra high quality shells, along with the very latest tape formulations. This was arguably the high water mark for Compact Cassettes; the quality was very high and competition was fierce. Tape formulations had been refined hugely; TDK said its particle sizes had reduced by a factor of ten since its first tapes, for example, with the magnetic energy of each particle almost doubled.

By the late nineteen nineties, all the major cassette manufacturers were scaling back production. The format was on the wane, after some thirty five years, replaced by MiniDisc in some markets and, increasingly, MP3 in others. Computer audio was arriving on the scene, and stealing cassette’s cheap and convenient mantle. Ironically though, by the time of its demise in the latter part of the first decade of the twenty first century, the little tape in a plastic shell was capable of great sonic performance, superior to Compact Disc. Once a largely irrelevant format designed for dictation, Compact Cassette became the staple diet of music fans world-wide, and a serious audio format to boot.

3 comments

  1. Rich C.'s avatar
    Rich C.

    Even though most ‘common-or-garden’ cassettes and machines generally tend to be a bit on the mediocre side sound-wise (especially by today’s standards), I do have a bit of a soft spot (and nostalgic pangs) for certain cassettes and machines, such as the Akai CS-34D top loader (from circa 1975-78) which was my dad’s first hi-fi cassette deck back in the late 70s up until around 1984-85 (when he replaced it with a more up-to-date Technics front-loader).

    The CS-34D always fascinated me as a little kid, especially its twin illuminated VU level meters in the rear left-hand corner and that beautiful Dolby B indicator light towards the rear right-hand corner, which lit up in green when the machine was set to ‘Dolby NR’ mode, though my dad generally preferred not to use Dolby.

    His first-ever ‘Walkman’ type portable cassette machine was the Aiwa TP-S30 from the very early 80s, of which I was also extremely fascinated by. (Please see my in-depth analysis of the S30 in ‘The Sony Walkman Story’ sub-page).

    For cassette tapes, I always loved the look of the Sony ‘CHF’ range (circa 1978-83) with the orange banners on the shell labels. They were available in C30, C46, C60, C90 and (I think) C120 lengths, and of a similar grade and price to TDK’s ubiquitous ‘D’ range of that same era.

    Another cassette I have pangs of nostalgia for is the BASF ‘LH Extra I’ from the early 80s era (circa 1981-82) which had attractive yellow (with a very slightly orangey tinge) paper labels on the shells with a red banner along the bottom with the cassette branding and type legend, and the J-cards were also in the same matching orangey-tinged yellow.

    To crown it all, the C60 version had lovely looking red leader tape at each end (the C90 version had light blue leader tape, which didn’t look quite as nice IMO), and there were the internal ‘SM’ (Security Mechanism) tape guide pegs just about visible through the large window of the cassette shell.

  2. Rich C.'s avatar
    Rich C.

    ETA, I also love the mid 80s era TDK cassettes, similar to the ones pictured at the top of this page, but in particular the variants with the larger text on the lower ‘fixed’ label but still with the smaller window that date from around 1984-85.

    My dad used these extensively back then, especially the AD-X series, that had a sheet of 3 lovely chunky self-adhesive stickers inside the cassette package, in which the top and middle stickers had a large ‘A’ and ‘B’ respectively at the far left, while the bottom sticker had a blank square outlined in black in place of the large ‘A’ and ‘B’ legends.

    I also loved the way the tape length legend would be colour-coded (and suffixed for example, the ‘AD-X’, ‘SA-X’, etc, rather than the older-style ‘C’ prefix), which were blue for 46, orange for 60 and green for 90.

    I think they were purple for 120 but I never actually saw one of those in person from the ‘D’, ‘AD/AD-X’ and ‘SA/SA-X’ series of cassettes from the mighty TDK.

  3. Rich C's avatar
    Rich C

    I was watching a video from Cassette Comeback on YouTube the other day about the relatively shortlived Type III (FeCr) cassettes, which lacked specific perforations in their cassette shells to facilitate automated tape type selection in machines with such facilities, whereas decks with fully manual tape selection switching sometimes came with a Type III/FeCr setting.

    I have never knowingly owned a Type III/FeCr cassette tape, so therefore not qualified to comment on their potential virtues and/or demerits. What’s more, I’m pretty sure they came in shells designed for Type I (Normal/Ferric) tapes, so liable to use them unwittingly with the Type I setting, especially if the shells/labels aren’t marked Type III/FeCr.

    One of the Type III/FeCr cassettes Tony on Cassette Comeback demonstrated in said YouTube video was from BASF, and its SM system literally destroyed the FeCr tape inside its cassette shell, so he removed the SM pegs from the shell of his second example of the same cassette prior to proper demonstration.

    It’s been mentioned that the SM pegs inside the shells of BASF cassettes from the 70s and 80s were also problematic for other tape types within BASF’s then-current line-up of blank cassettes, such as tape-jamming and premature oxide shedding, especially due to SSS (Sticky Shed Syndrome).

    Most ironic that a system originally intended to improve the mechanical performance of cassette tapes by the world’s premier tape manufacturer ended up causing more problems than it was actually intended to solve!

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